This project involved leading the visual development and creative direction of listing images that authentically represent the electric fireplace and the inviting atmosphere it brings to a space. In close collaboration with a 3D designer, the model was crafted to precisely match the real product, capturing every detail for maximum accuracy.
The finalized 3D models were then seamlessly integrated into selected lifestyle stock images, with lighting and perspective matched to create natural, cohesive scenes. The goal was not only to showcase the product’s features, but also to convey the comfort, style, and warmth it brings to a home.
Scope
- Digital Advertising & Marketing
- Graphic Design
- Art Direction
Client:
Primetek
